Blue Apron Holdings, Inc. Services | Specialty Retail, Other | USA Blue Apron Holdings, Inc. operates an e-commerce marketplace that delivers original recipes and fresh ingredients for making home cooking accessible. It provides original recipes with the pre-portioned ingredients to complement tastes and lifestyles of college graduates, young couples, families, singles, and empty nesters. The company also offers Blue Apron Wine, a direct-to-consumer wine delivery service that sells wines, which can be paired with its meals; and sells beef, poultry, and lamb products under the BN Ranch brand name. Its meal products are accompanied by printed and digital content, including how-to instructions, and the stories of its suppliers and specialty ingredients. The company offers its services through order selections on Website or mobile application in the United States. Blue Apron Holdings, Inc. is headquartered in New York, New York.
Blue Apron hits all-time low as Amazon suggests it will get into the meal-kit business Amazon has registered a trademark in the U.S. for a service described as: "We do the prep. You be the chef," according to a filing previously uncovered by The Sunday Times. Blue Apron stock is down nearly 30 percent month to date. The public market may be struggling to match the high valuation that Blue Apron saw in the private market, one expert said. http://www.cnbc.com/2017/07/17/why-...ck-down-amazon-files-meal-kits-trademark.html
